Building a smart, effective social strategy.
Learn how to market for the year that we live in, using social platforms to drive business goals. We’ll cover the state of social platforms, how to make bottom up marketing work for you (hint: test, learn, amplify), and discuss tips for getting the results you need for your business from social advertising efforts.
Skill Level: Beginner.
What You'll Learn:
● The keys to building a smart, social strategy.
● Best practices for content across major platforms.
● The state of social platforms (how to select which platforms you need to be spending time on for your business.)
● Tips for bottom up marketing- how to test, learn and amplify your way to success.
● How to determine which KPIs you should be tracking from social advertising.
About the speaker:
Nicole has spent the past 10 years helping companies, ranging from Fortune 50 to start-ups, develop digital strategies and campaigns that drive brand engagement with high value audiences. Most recently, a Client Service Director at VaynerMedia in London, Nicole managed brand portfolios, leading clients through market challenges and the ever-evolving world of digital marketing. Currently, Nicole is taking a break from the ad world to travel Asia, teach English, and run a travel blog.
Event Registration Instructions
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This event is free for Hubud and Dojo members only. Limited to 30 places. Register at Hubud Front desk or send an e-mail to rsvp@hubud.org.
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