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Quinntin Ruiz and Mason Lantay is the founder of Journey.
Journey is a lifestyle company that teaches at the center of coding art and spirituality. Our first course will be a 6-week curriculum for college students to take during the school year that will teach them all the essential skills to be a freelance developer. The long-run vision is to then invite those students to Ubud to give them a more holistic experience of how to live their lives and make a living at the same time during the summer.
Here's what we are going to discuss;
- Will college students want to buy a $500 product before the school year begins?
- Which marketing segment and message will appeal to college students the most
- Is the product is differentiated enough in a crowded market space? Is it positioned well?
- Can we create an entire course worth $1,000 in 3 months?
They would love to hear some feedback around;
Go-to-market strategy and product development.